Brokenships Membership

Identity for membership + membership campaign for the Museum of Broken Relationships. Museum of Broken Relationships is a museum of personal, crowdsourced items from people’s past relationships with brief stories about the item and the relationship. The membership concept I made for it consists of the Broken Hearts Club (a platform to support people going through breakups and relationships hardships - responding to the surge in breakups over the pandemic), a member’s magazine Brokenships (featuring stories, items, columns, etc about broken relationships) and discounts on events, exhibitions and restaurant/cafe.
         

*university project